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How to: Market to your email list with Mad Mimi

Mad Mimi pic
MadMimi is an marketing email creation and delivery service that allows you to manage the email list of your fans.  This quick tutorial will walk through how to set-up an account, import your emails, and send a promotion.

Steps

  1. Go to MadMimi.com and click on any one of the “sign up” links
  2. Choose the free plan with up to 100 contacts.  But what if I have more, shouldn’t I get a paying plan, you ask?  Well, because you want to test it out and make sure it’s something you’ll actually use and then just upgrade to a paying when you’re ready.  See, we know how commitment-phobic you are!
  3. Give them your info, username, password and the like.

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HOW TO REHEARSE A BAND

Everybody has their own ritual for starting to play music.  Lighting up, plugging in, rocking out.  But I’ve thought of some things to think about to keep the music flowing, and not getting stale.  I’ve been in bands before where the music doesn’t get better because people have fallen into a pattern and “hearing” the music in only one way.  And it takes a lot longer to get tighter as a band if the people in the band don’t learn to play together, which is what makes live music different and more exciting than canned music.

But rehearsing a band has its’ own challenges and skills that must be learned.  Here are some ideas.

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HOW TO NETWORK WITH MUSICIANS (Old School Style)

Finding other musicians to start a band can be difficult.  Musicians all have unique sensibilities and different playing styles and personalities, proficiency levels, drug habits, etc, etc.  But what if you are trying to find people to play with and start a band with?  What are some of the avenues to try out?  How do you go about it once you meet?  How about starting out?  Here are some more ideas…

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HOW TO PREPARE YOUR BAND FOR A GIG

There are probably a million ways to rehearse your band and your music for your gig.  Every musicians’ art is personal and emotional and presentable to the public in a very unique way.  In addition, what might play well in a town like New York City, might not play at all in another part of the country and under different music scenes and audiences.

I have been playing in the New York City scene for a decade or so, and I have noticed some issues to consider for this particular music scene and I feel that some bands could improve their chances of highlighting their art if they rehearsed in a way to consider some of the factors in playing a live show.  Here are some thoughts on the preparing for the gig.  Please post comments below if there are other strategies that you have encountered.

THE MUSIC

The main event.  People come out to hear your music, so be sure that the music is rehearsed and tight.  Be sure that the accents in the music are together and that the music has dynamics.  Or if it doesn’t have dynamics, Continue Reading

HOW TO TUNE YOUR GUITAR…with a guitar tuner, with tips

I have met many musicians who were otherwise very good performers, thoughtful songwriters, and great band leaders who none the less really weren’t that great at tuning their guitars. I guess that it is no surprise since most people first learn how to tune their guitars in the comfort and quiet of their own home, but once they are thrown into a live playing situation, then all kinds of other issues with sound sometimes get in the way of setting up a good sounding instrument. If this is your first time tuning a guitar or have been doing it a while, we’ll go over some things to keep in mind for tuning your guitar.

TUNING YOUR GUITAR… with a guitar tuner

The easiest way to tune a guitar, and probably the most common among people just starting out is to buy a guitar tuner and plug it in and follow the blinking lights to perfect in-tune-ness. If you have an electric guitar, or using the tuners built in mic if you have an acoustic guitar.

  1. Turn on your tuner, and plug it into your electric guitar and turn up the volume knobs on the guitar itself. … Or hold the built in mic near the soundhole of your acoustic guitar.

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